assorted observations and collected inspirations.
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According to a survey of more than 1,000 moms conducted by The Parenting Group publishing company and BlogHer, 71% of moms do not go more than one day without using the Internet, with 40% saying they can go only a few hours without using a mobile phone and the Internet. (Comparatively, only 18% say the same about television.) In fact, 79% said that cell phones are a necessity, compared with 42% saying the same about a typical landline.
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At the same time, families are still heavily reliant on face-to-face for intra-family communications. While 81% of moms use Facebook and 57% use blogs on a daily basis to communicate with each other, only 2% use Facebook to communicate with their kids.
— Aww, isn’t that cute, moms using the internet. But luckily not to talk to us, their children. (via MediaPost)
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Some handy stats on social net users via Community102 — click through for full graphic.
Handy infographic: state of social media and the internet (via Column Five).
Why people ‘like’ brands on Facebook: they want free shit, quick info, or if you’re lucky, the social cache of saying they’re into your brand. But mostly the free stuff. (via Social Media Examiner)
“The State of the Internet”, a compilation of the giant numbers that document our global digital usage.
